Firestorm Franchising and S&S TV Enter Strategic Agreement

AUG. 17, 2009 - ROSWELL, Ga. – Firestorm Solutions LLC, a national leader in crisis management, business continuity, communicable illness/pandemic planning and vulnerability analysis, has entered into a strategic partnership with Safe and Secure TV Channel, creating the industry’s leading preparedness information portal.

The relationship makes Firestorm’s planning and crisis management knowledge -- crucial to mitigating the outcomes of all types of disasters -- available through Safe and Secure TV Channel’s broadband internet television channel and e-magazine formats. Through existing Firestorm partners and clients, approximately 2.6 million businesses and their 25-plus million employees will have access to the content on demand.

“This will be everything you need to know, when you need to know it,’’ Firestorm President/COO James W. Satterfield said. “All disasters are local, and our partnership with Safe and Secure TV Channel will allow us to deliver difference making information in real time to the people who need it.’’

Safe and Secure TV’s production capabilities and media platforms will offer customized programming and editorial content related to Firestorm-certified training courses, consulting services and franchise opportunities to an existing opt-in audience of more than 185,000 emergency first responders.

“Over the last two years, Safe and Secure TV Channel has secured significant content relationships with the Department of Homeland Security, and now our substantial partnership with Firestorm makes for one of the largest portals of information for business and the public, ‘’ said Safe and Secure TV Channel President Gerard Ferri, a 30-year television veteran who built and operated production facilities which housed major cable networks such as Discovery Channel, BET and The Learning Channel. “The technology of Internet broadband television on demand is rapidly being accepted as the way businesses and their employees get up-to-the-second, vital information, training and overall communication. ’’

Firestorm (Franchise Information) employs a unique PREDICT. PLAN. PERFORM. ™ methodology and provided on-site communications/crisis management support at Virginia Tech after the tragic shootings in 2007. Its Expert Council includes Lt. Gen. Russel L. Honorè (U.S. Army, ret and former U.S. Surgeons General C. Everett Koop and David Satcher. Firestorm recently began awarding franchises to address the distinct local vulnerabilities and preparedness gaps that exist nationwide.

The global health crisis presented by the H1N1 swine flu pandemic adds urgency to the rapidly growing market for preparedness content, which includes the first-responder community, corporate America and an increasingly disasterwary general public. Other significant drivers for the business continuity planning and consulting industry include the increase in natural disasters related to climate change; the ongoing threat of terrorism at home and abroad; and the Congressional mandate that the Department of Homeland Security and FEMA establish a certification program for Business Continuity Plans in the private sector (Public Law 110-53, Title IX).

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